In the next week, the advertising of Dongfeng VR game was officially launched on major platforms, including we media, satellite TV prime time, including mobile app, and even subway TV.

In the era of information explosion, there are too many places where advertisements can be put. Advertising fees alone are a daunting expenditure for small and medium-sized enterprises.

Fortunately, Dongfeng is not short of money. It is supported by three companies behind it, with abundant funds. Every company is a huge gold sucking machine.

The advertisement is a two minute 3D game, which was originally just a small hit in the field of mobile games. The Shanzhai in the Shanzhai has been brainwashing the people of the country in recent days.

It adopts the same advertising mode as "I am Zha Zha Hui": brainwashing!

The core idea of advertising is brainwashing, from the brain gold of that year to the later "slag slag Hui", and then to the previous period of time, "the beginning has always been Kun, and the upgrade depends on swallowing", and now the "flood world".

It's just that the brainwashing advertisement of "wild world" doesn't promote games, but VR game goggles. Many people are very strange to this thing. At most, they have a simple understanding and popular science through online consultation.

Although the brainwashing ability is very strong, people who are used to advertising bombing don't care much. Some of their peers, who have only a little knowledge, scoff at this advertisement and think that it is a boastful gimmick made by unscrupulous developers.

How can that kind of thing exist? It may be possible to develop in more than ten years.

Before long, Qin Baobao and Qin Ze advertised on Weibo to recommend this VR device to fans.

They released the performance and advantages of this VR device, with Qin Baobao's game experience speech, full of 500 words. Detailed introduction and trial experience can't be achieved by advertising.

Until their microblogging ads came out, VR game goggles were really faced up to by people.

This is the star effect. If the external advertisement rings again, the brainwashing effect is achieved, but few people really experience it and pay attention to it. If a public figure posts a recommendation, fans will pay attention to it out of love, especially the article has Qin Baobao's personal experience, which is much more attractive than digital articles and advertisements.

"True or false, it's not an exaggerated advertisement."

"Did the goddess accept the endorsement or advertisement? No, a" slag Hui "has let me down."

"If it's true, I'll buy it. I feel like eating chicken."

There is also a semi expert analysis: "this kind of VR game connected to computers has long been available abroad, but even if it can't be popularized abroad, and the price is expensive, it's even less at home. Looking at Qin Baobao's sense of experience, what he wrote is even better than foreign ones, which is a little fake."

But after that, many stars tweeted and touted this VR game goggle, including artists under Tianfang and well-known celebrities in the entertainment industry. When several or even a dozen stars tweeted and touted it, its nature was completely different.

The biggest advantage of mixed entertainment is never to worry about not doing enough advertising. 6. Qin Ze sent a set of VR game goggles to the stars with good relationships to give them a trial experience.

If you can "like" them on Weibo, VR game goggles will be sent to them.

This is a kind of changing direction publicity, but different from serious advertising, this way can save a sum of publicity expenses. After the star trial, he was surprised and excited, and was willing to sell Qin Ze face.

Some stars casually forwarded the Weibo of Qin Ze and Qin Baobao, and if they clicked carefully, they wrote a try experience, or took pictures of VR game goggles and posted them.

Heat up instantly.

Because of occupying the headlines, the topic is too hot. No matter whether you pay attention or not, you hear more or less relevant information. Then, there were many voices of doubt on the Internet. Several professionals in the field of virtual reality successively issued documents, expressing doubts about the authenticity of VR game goggles in the publicity, and classifying them as "exaggerated" publicity.

"Just say, commercial advertisements can't be trusted."

"I really looked forward to it for a while

"I don't believe it, but it's strange that behind this thing is the business. It has such a big face, and a lot of stars help promote it."

This question will soon be answered. You can easily get the name of the legal person: Qin Ze by logging in to the enterprise credit information website to query "Dongfeng Technology Co., Ltd.".

Someone posted the screenshot on the Internet, and everyone suddenly understood.

"Lying in the trough, it turned out to be Qin Ze, no wonder!"

"That's right. It's not surprising if he can invite so many stars to do propaganda."

"What's the fast shooter doing? Entering the VR circle? It's a famous pit, and it can't climb out."

"If you eat melons silently, do Shennong dare to test the poison?"

"No, I'm afraid I'll die on the spot."

Regardless of the bad mouthing or expectation, the heat and topic are enough. From the perspective of advertising effect alone, it is undoubtedly a success.

In terms of the people's sense of expectation, it's a little poor, not to mention the enterprises and industry insiders who are deeply involved in the industry. Even the people who eat melons know that the development of virtual reality technology is like a turtle crawling in a deep pit like 20000 miles under the sea.

No matter how powerful the fast shooter is, he can't get up quickly in front of hard technology.

The first batch of VR game goggles produced by Dongfeng will not be sold in physical stores for the time being. This non large VR game equipment is not a dish of VR experience hall, and it is meaningless to sell it to them.

It will enter thousands of households in the form of "game console".

Like the previous little overlord game console, today's PS game console series.

There are no physical stores. They are sold in the mode of ordering on the official website and delivered directly to the door.

For this reason, my grandiose uncle specially signed a cooperation contract with the express company. Xu Guang has been a loser for so many years, and watched the salted fish turn over as a boss. More than 40 people were so enterprising that they lost more than 10 kilograms when they returned to Shanghai this holiday. My aunt was so distressed that she almost cried.

My flesh fell off, but my waist bulged. Instead of cheap casual clothes, I was replaced by famous brand suits, handmade leather shoes, and an Audi R8.

It's hard to change his nature. Xu Guang's hands have itched recently. Now that he has made up for his regret in his career, he wants to get back the face on the gambling table.

Xu Guang's holiday is only three days, and there are still a lot of things to deal with in the factory. Qin Ze originally defined him as the mascot in the factory, and Xu Yao's team is responsible for the specific matters. But Xu Guang's diligence surprised him. It was a good thing that his uncle had the tendency of prodigal son to turn back.

On the last day of the holiday, Xu Guang came to see his sister with supplements and gifts. I haven't stepped into my sister's house for many years. Firstly, I don't want to see Qin Jianzhang's spicy old radish, and secondly, I really have no face.

It happened to be the weekend, Qin Ze and Qin Baobao were also there, as well as Prince Jin. As always, my sister didn't give my uncle a good face, and threw a wave of pride at my brother. She said she didn't want to have a concert. She failed to act like a spoiled girl, beat him once, and went back to her room.

She also has a concert in mid December, which is already under preparation in Beijing.

Qin Ze winked at Prince Jin, and sister Zijin chased her best friend into the room.

First of all, we talked about the capital and inventory of Dongfeng. VR game goggles are only the first batch of products. They are a test of the water. The output is small and the inventory is not large. In fact, its core technology can be used in other fields, not limited to games.

The first batch of products is a stepping stone. First, open the market, become famous, and how to operate in the future, Qin Ze has an idea in his heart.

"Your online publicity is really loud. Just before I came back, I went to Guangdong to participate in the exchange meeting. As soon as others heard me announce the name of our Dongfeng technology, guess what." Uncle's eyebrows danced: "none of them bird me."

Qin Zexin said, you don't have any glory without birds.

Uncle said, "when I know it won't be long, these guys will regret not fawning on me at the exchange meeting."

My uncle has a very superficial understanding of this industry. After all, he is a monk halfway. He also learned from the technicians that after the successful production of the equipment, the technology department cheered and opened champagne in the office.

Bandiaozi's factory director was unexpectedly loved by employees because of his native leopard like generosity and high welfare. Before that, Dongfeng was a factory that couldn't make ends meet, and the welfare was poor. At most, each person had a box of apples and a box of drinks for the new year, zongzi for the Dragon Boat Festival didn't even have egg yolk, and the moon cake for the Mid Autumn Festival turned out to be five kernel moon cake. Now, without mentioning the five insurances and one fund, the monthly department dinner is enough for everyone to go to a five-star hotel to have a buffet of 400 per capita.

"I heard that I secretly ran to Aomen last month?" Qin Ze threw a cigarette to his uncle.

Xu Guang's face froze and said with a dry smile, "just play around and win more than 100000."

How does he know?

Qin Ze certainly knows that Dongfeng technology is Xu Yao's eyeliner. It's too simple for him to check the whereabouts of his uncle. He asked Bi Guowei (dizzy milk boss) to check Xu Guang's information from the background of his home, what ticket he bought, where the destination is, and what time the flight is.

Don't bother pernaman.

Qin Ze's face was expressionless: "it happened that I heard a very interesting thing from my friend. There was a boss in Zhejiang Province. He ran Aomen gambling at the beginning of the year and lost $500 million or $600 million. He couldn't get so much money for a moment and a half. He said that he would return to the mainland in half a month. Then he was distressed about money and repented. After all, he didn't have much assets, and $500 million or $600 million was too bone breaking. Uncle, guess the result?"

Xu Guang's forehead burst into a cold sweat: "what's the matter?"

Qin Ze: "it didn't take long to die unexpectedly. Do you think it's a coincidence?"

She said it when chatting with Su Yu, and she listened to Pei Nanman.

"If you want to get addicted to it, you can play it only in Shanghai stock market. You can't play it more than 500000 times a month at most. This is the rule I set for you. If you don't listen, I won't take you to play. Anyway, you don't have shares in Dongfeng, and I have the final say."

Xu Guang frowned and nodded.

On the day when VR game goggles are officially launched, there are only 2000 game goggles with a high exposure rate and a sales volume of 6million across the country.

The unit price is 3000 per set.

PS: I had something to do yesterday. I went on a business trip. I used my mobile phone to code for half a chapter on the way. I didn't have time to code until noon. Now I've finally finished coding. My mind is a little confused. I'll go to the next chapter at night.