On October 11th, the first song "Swords Out of Huashan" was released for 11 days, and the box office broke 1 billion!

Chen Fei Media held a grand celebration for this purpose. .

Under the circumstance of being optimistic about this domestic martial arts blockbuster, under the strong competition of Hollywood blockbusters, the box office has gone all the way, becoming one of the most successful domestic films this year, without accidentally shaking the industry.

What makes the insiders feel incredible is that the box office of "Swordsman" does not have any water, does not buy a box office, and there is no misdeed of stealing the box office. The hall is standing up and earning money.

Not only that, but at the same time that the box office broke 1 billion, the sales of the products of "Swordsman" exceeded 150 million, creating a new record of sales around domestic movies, and cited many domestic heavyweight media reports, which can be described as fame and fortune. Received.

And what makes people feel jealous is that the first song is so popular, the second and third parts of "Swordsman" will not be bad, because the audience base has been firmly fixed, as long as there is no quality drop. The situation will bring infinite benefits to Chenfei Media.

In addition, Chenfei Media jointly announced that the online games of "Swordsman" will be officially tested on January 1, 2019. By then, all fans and fans will be able to choose their favorite martial art characters and enter the virtual rivers and lakes. In the middle of it.

Through the heat brought by the film, happy and entertaining in the wave of the wave launched the first slide of "Swordsman", the result of the day's hits reached 20 million +!

Compared with movies, the benefits that online games can bring are undoubtedly richer. Everyone realizes that a super big ip has been formed and is playing the horrible energy!

Along with the popularity of "Swordsman", a large number of related articles and posts appeared on the Internet as well as newspapers and magazines. Some scholars even discussed it and thought that the success of "Swordsman" will set off a martial arts boom in China.

Many film companies and entertainment media companies in the industry have refocused their attention on it.

Because of the previous failure of martial arts films such as "Youth Rivers and Lakes", and in contrast to the current "Swordsman", many professionals began to dig deeper, intending to completely crack the secret of the latter's success.

One of the views has been recognized by most people, that is, "Swordsman" has created a new type of film, the biggest feature of the film, that is, the exquisite glare to the cool various fighting scenes.

Different from the simple and rude of Hollywood action movies, it is also different from the special effects stack of domestic fantasy films. The style of "Swordsman" is unique, and it has attracted the hearts of countless audiences.

Most of the audience's evaluation of "Swordsman" is wonderful and beautiful, and the good reputation brought by it has driven the box office of "Swordsman" to rush to new heights.

And those who believe that they have glimpsed the secrets of the success of "Swordsman" have invariably launched a large-scale excavation action on the action team owned by Chenfei Media, Lujiaban.

There are very few secrets in modern society that can conceal everyone. A film crew can have as many as hundreds of people. The mixed situation is complicated. The action routines involved in the shooting process of "Swordsman" are certainly not likely to keep secrets.

Therefore, in the eyes of these peers, as long as the members of the Lujiaban are dug a few, then they can also shoot a martial arts blockbuster such as "Swordsman" to participate in sharing this newly-made cake.

For a time, even the far crew in Ningshan Film and Television City had been greatly affected.

More than a dozen members of the Lujia class have resigned, and even people have not said goodbye. Most of them are dug up by other film companies at high prices, and some are planning to stand on their own.historical

In this regard, Chenfei Media did not violently jump, or take any extreme measures, do not martyrdom for those who want to go, as long as the compensation is paid according to the contract, you can recover the free body, everyone gathers well.

For those who continue to stay, the company is offering a new contract with more generous treatment, several important core personnel such as Wan Yong, and additional bonuses on share dividends.

When Lujiaban was first established, it was only a dozen people, and later expanded to 20 or 30. When the film was filmed "Ghost Story", it became the core of the action team.

By the time of shooting "Swordsman", the number of members of Lujiaban surged to 50 or 60, and a large number of new blood was added through the talent show, so it would not be hurt by the departure of more than a dozen people. bone.

Most of the core members have stayed because they are not treated badly, and they can be said to be brought up by Lu Chen. They have a high sense of identity for Lu Chen, so even if the headhunters are too arrogant, Not a few tempted.

Through the efforts of Chenfei Media, this digging storm was quickly calmed down.

Several film production companies began to set up their own action teams when they were unfavorable. They copied the routines that imitated Lujiaban, selected talents from local military schools or sports schools, and prepared to copy the model to the new one. Inside the film and television drama.

Even if you can't be as good as the morning Philippine media, it's good to eat a slice of it.

Therefore, in the foreseeable future, this "river and lake" war will continue and become more and more fierce.

For Lu Chen, who has taken this craze, this is not a bad thing. If there is competition, there will be progress. Chenfei Media’s loyalty in the “river and lake” is not interesting.

On October 15th, the Huhai International Film Festival officially kicked off. "Swordsman" entered the film as an exhibitor and sought the sale of international copyright.

As of the 20th, "Swordsman" broke the box office of 1.5 billion, and became one of the most watched domestic films of the Huhai International Film Festival, which sold copyrights to 37 countries in Southeast Asia, Europe and America, including the United States, Japan, and South Korea. , Australia, France, Germany and other important film market countries.

The total transaction volume reached 25 million US dollars, becoming the big winner in the Huhai International Film Festival, and earning hundreds of millions of net profits for Chenfei Media.

Some people in the industry estimate that the "Swordsman" martial arts ip, including three movies, copyright adaptation, copyright sale, brand authorization, peripheral sales, etc., can at least bring more than 2 billion profits to Chenfei Media.

Just relying on the "swords of the Swordsman", Chenfei Media already has the basis of domestic listing, and once the listing is successful, Lu Chen and Chen Feier will have a new breakthrough! ——