Chapter 219: [Club Alliance Solution]
, The latest chapter in the latest global monopoly of technology!
"FIFA2007" is willing to join the WRPO system and invest 3% of the revenue of the game product into the funding pool of the organizing committee until it exits the WRPO system. "
Finally, the first person who really expressed his opinion appeared.
As for Blizzard's statement that it is not in Luo Sheng's calculation range, this is all its own industry.
This was a good start. Luo Sheng looked at the other project leaders. After a while, everyone started to express their opinions.
Of the 12 game projects participated in this time, only one party opted out, and the other 11 agreed.
First try it for the first time. It ’s really impossible to opt out. The risk is not great. Bluestar Technology is the biggest risk bearer. After all, in order to build the WRPO comprehensive event brand, a horror budget of $ 1.5 billion has been invested.
As for the profitability of WRPO, today ’s conference has reached a consensus. The profitability is based on peripheral product revenue, ticket revenue, and most importantly, advertiser sponsorship revenue.
The first WRPO event has not yet started, but two advertising sponsorship contracts have already begun. The first sponsor is Samsung Group. They want to promote their monitors at the WRPO event. This is also the starting point for Samsung Group to sponsor WCG.
The second sponsor is Intel Corporation, whose purpose is to promote their processors on WRPO.
Everyone is running for the benefit. The brand of this e-sports event that Luo Sheng engages in is a bit big, and the industry ’s attention has exceeded WCG anyway. This also gives the sponsors a measure. Just benchmark it. The WCG has been held for many sessions and you can judge.
Another profit point is the game developer where the e-sports project is located. This is the solution given by Luo Sheng, which is to use special props in the game to bind with professional players, and then deeply link with players and fans.
For the first time, the concepts of avatar and skin were put forward, which made many game developers shine.
A means of imagination.
Game developers quickly understood the intention of Luo Sheng's plan. This is a major highlight of competitive confrontation. Professional players are the bond that directly connects with players or spectators.
In order to support the player in the player ’s mind, if the player's avatar is in the game, the player or fan can spend money to buy it. The majority of the revenue is to the game company, and a small part to the club and the player.
In this way, e-sports players also have more sources of income, and for game companies, they have also developed further commercial value.
WRPO will not share the revenue from it, because the revenue generated in it is already included in the 3% membership fee.
With a series of guarantees and reliable executable solutions, coupled with the professional operation of the organizing committee and the club, players can play the game with peace of mind.
A series of solutions of the WRPO Organizing Committee were launched, so that everyone can see that there is a lot of imagination in it. If the brand is successful, it will be as vital as traditional sports events. Just make the cake bigger. Everyone can eat more.
And to assure all parties involved, the name of Bluestar Technology is a big group.
All aspects of protection are very complete, a series of entry and exit have corresponding agreements and legal specifications, including developers, including clubs, including players, and so on.
There are rules to follow.
In fact, it is to formulate a series of norms and standards. The WRPO brand is endorsed by a large company such as Blue Star Technology Group, which is quite authoritative and credible.
After more than an hour, the responsible persons sent by the major game developers left one after another. Only the WRPO organizing committee member and Luo Sheng were left in the meeting room.
The meeting focused on another core part of WRPO-the club.
The entire e-sports club ecosystem is a core part and the key to alliances.
The manager in charge of the club immediately said: "The current e-sports clubs are mainly concentrated in three regions, the Mainland, South Korea, Europe and the United States. Let ’s talk about South Korea first. South Korean e-sports clubs are all products of the StarCraft league. Inside and outside the system, the clubs in the system are several clubs under the KeSAP, which have been around for a long time, with backgrounds of several large Korean companies, Samsung Club, KT, CJ, SKT, etc. "
"Furthermore, Europe and the United States, most of European and American clubs originated from the" Half-Life "period, and the most representative clubs are Fnatic and SK. They have a longer life. European and American clubs generally have several characteristics. Loose, the second is that commercialization is more mature, and it is easier to be recognized by sponsors than the mainland, but the spending power of Europeans and Americans is stronger than the mainland is also the environment, and the third is the strong sense of serving fans, especially strong clubs The official website is even an independent media. Fifth, the brand is more stable and the club will not be easily disbanded. "
Luo Sheng nodded and held his jaw and nodded: "Europe's club operations have a lot of essence to draw. The clubs I want to form can refer to these successful clubs on the advanced operation management model ... the domestic What about? "
The manager immediately replied: "The domestic club concept first originated in StarCraft and formed in Half-Life. Frankly speaking about the chairman, the situation in the Mainland is very chaotic. Sometimes you ca n’t tell whether it is a club or a club. A clan is just a group of young people who form a team or a club. It may disappear in a few days. "
"But there are still a few clubs or teams that can be distinguished, the most representative of which is wNv. This is one of the few clubs in the history of domestic e-sports that has a relatively high level of performance and commercialization. In addition, It is the EHOME club established in 2005, and the WE established in the same month of the same year. These are the few e-sports clubs in the Mainland that can gain some fame. "
"As of now, WE ’s home appliance competition club should be the most successful at the moment, but it is focused on the" Warcraft "project. The club has a double world champion such as Sky, and few are the only clubs in the mainland that currently have their own training for newcomers. Director Long, I think we integrated the WE acquisition can quickly pull up our club. "
"No! No!" Luo Sheng shook his head and shook his fingers and shook his fingers. "The club that we bought with WE's own operation will definitely be able to get up quickly, but there is one less powerful and promising club in the mainland. It's too small. The market I make is the market for the global gaming industry. "
The club manager said, "But the chairman, the e-sports environment in the Mainland is chaotic, and the clubs under the WRPO system are affiliated. No mainland club can afford to buy a WRPO seat."
Regarding the construction of club alliances, an e-sports club needs to get a seat under the WRPO system. The amount of different regions is different, and the mainland is the least, but it also needs to pay millions of "guarantee".
Some teams or clubs have very loud names, but in fact they are not even workshops. They live in a rental house. A few young people eat foam and train in Internet cafes. There are no decent training places. .
Let's just say that these WE clubs seem to be more successful. They can maintain the expenses to ensure the training of players and pay the minimum wage. Thank goodness. WE's main source of income is still maintained by competition bonuses, and more is power generation with love.
This is the current status of the domestic e-sports ecosystem in this era, which is basically the case.
Therefore, those who are currently engaged in the e-sports industry in China are envious of South Korea's mature e-sports ecosystem.
"I gave WRPO a budget of 115 billion for nothing? As a broader market, we are the integrator and rule maker of the entire industry. Only when the broader market is up, can ecological health go further." Luo Sheng said, " Certainly clubs like WE must find a way to get them into the WRPO alliance system. There must be no doubt that they have to sing a monologue, but the rules cannot be changed, and the deposit must be paid. "
But they have no money!
The manager attending the meeting had a defamation in his heart, but did not dare to confront the ultimate BOSS.
Under normal circumstances, the current meeting should be hosted by a senior manager of a department of Bluestar Technology Group, but in fact Luo Sheng was present, which shows that he attaches great importance to the e-sports industry. In fact, this is their See the results of Dole.
"Aren't they running out of money right now? Then use money to solve it, but you can't just give it silly. Direct giving is nothing but giving indirectly through capital operation." Luo Sheng watched the other side and said:
"For example, I can sponsor these e-sports clubs, but this is not good. At that time, all of our ads will be harmful to the construction of the entire ecology. In this way, the organizing committee will send people to the relevant manufacturers. Talk about what kind of mouse, computer brand, etc. to talk to them, and help these clubs to raise sponsorship fees. Those sponsors provide 30%, and we allocate 70%. Those manufacturers should not have reasons for rejection, just like that. do."
In this way, through this indirect capital operation to support these now-impaired e-sports clubs, they will have the money to pay a "guarantee deposit" to enter the league system to play games after receiving the sponsorship fee.
Of course, Luo Sheng is not Mr. Hao. The environment is so embarrassing. It is difficult to get up without your support. Then the plate of WRPO Greater China cannot be bigger.
Now, although I'm throwing money everywhere ~ www.novelhall.com ~, as long as the whole ecology is done, Bluestar Technology is undoubtedly the biggest beneficiary, which is also reasonable, because the biggest investor is Bluestar Technology.
For Greater China, Luo Sheng gave the organizing committee a hard index. It must gather 12 ~ 15 clubs into the WRPO alliance system by the end of the year. The secret support of the organizing committee must be kept secret.
Wait a few years before decrypting.
In fact, Luo Sheng is very optimistic about the future of the domestic e-sports ecosystem. He pulled up the plate himself, and it will not be long before more rich second-generations enter the e-sports industry with funds.
In Luo Sheng's last life, it is no exaggeration to say that the mainland's e-sports ecosystem has surpassed the Korean e-sports industry from a chaos to the final prosperity. There is no large capital entry in the early stage, and it is entirely dependent on a group of young rich men. Generation support, turning the chaotic e-sports ecology into a situation.
The follow-up plate is big. The rise of emerging e-sports projects represented by "League of Legends" and "DOTA2" has pushed the entire e-sports ecosystem to a new height, and then various capitals have entered the market. Corporate capital sponsored, not bad money clubs are popping up.
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